The Production Club contacted us to do the post-production of a spot for the car brand SEAT.The project SEAT Mediterranean Mójo was directed by Iván Jurado and the aim was to create a story about summer love, told through social networks. The main characters, a boy and a girl who are flirting meet in Menorca using all the types of SEAT rental services (cars, motorbikes, boats..).
For this, at BLISS we designed several network interfaces, as well as 3D elements ranging from emojis to face filters, which enrich and dynamize the story.
First, a search was made for millennial references (tiktokers, youtubers, memes) to be able to apply these trends in the narrative of the spot. With these references, elements such as emojis adapted to the faces of the actors were designed.